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The workshop on Marketing For Start Ups was implemented by Docent Dr. Danka Milojkovic, trainer, coach and mentor of the Cluster House Training Centar for Entrepreneurship and Clusters, in Nis on February 24, 2018. In synergy of 20 members of the Association of Single Mothers Nis, the road from business idea to market was built and women were empowered to start with their own businesses. The real power is in idea, knowledge and love, money is important but not impossible to be found. The key motivator for their success are kids. What can be stronger motivator than kids? In the framework of the Cluster House program THE RACE FOR ENTREPRENEURIAL SOUTHERN SERBIA we invite public authorities and international organizations to support women in the Southern Serbia now when they need their help. When they achive business success they will not need anybody to take photos in their business and with their kids. Join us on our way to keep peace in the region and support sustainable social economic development in the Balkans.